What is the working mechanism of business-matching? Summarize the important points for success in business-matching.

               Meeting customers that are suitable for the field our company is operating in is indispensable for career and market development. However, only for our company network, it can be very difficult to connect with ideal and potential customers. The use of business-matching is one of the steps to solving these problems. In this article, I want to go to explain points such as organizational structure, favorable points for success.

Business-matching is closely associated with businesses.

So what is Business-matching work like?

Is the job of proposing commercial negotiation opportunities for businesses looking for business partners, or meaningfully called business-to-business matching services. For businesses with a lot of needs, we look for customers who satisfy those needs. Below, we have compiled an example of the needs of Business-matching.

  • 「want to sell our company products」⇔「want to import good materials」
  • 「wan to talk to a business expert」⇔「want to solve the difficulties of the bussiness」
  • 「want to keep talented people」⇔「want to introduce talented people」
  • 「want techniques, business known-how the company lacks」⇔「wan to provide techniques, business known-how」

How is business-matching provided?

Business-matching is provided based on business matching services based on exhibition and exchange events.

Exchange events

Exchange events such as talks and exhibitions that public organizations, economic organizations and private companies organize in one place to provide business-matching. The benefit of meetings is to find the points to quickly build a transaction if it is suitable for the interests of both parties so that they can negotiate and exchange directly. However, failure to participate also occurs frequently because the event does not match the need for attention. Moreover, because of the influence of the corona epidemic, the meeting and exchange events tend to decrease gradually.

Business-matching service

The basic business-matching service is that we provide the service through the internet. The advantage of providing services through the internet is that even without going out, you can connect. In most types of businesses, even if you don’t come to the company, there is a great opportunity to find the right partnership with our company through the internet.

The benefits of business-matching

Explaining the benefits businesses are looking for in business-matching is extremely important. We would like to explain the benefits that can be obtained when using business-matching right below.

Research the possibility of becoming a business partner.

The biggest benefit of business-matching is the extensive search for potential customers from many different companies. If in the case the possibility of becoming a partner can be found, the number of customers also increases which helps to connect improving the performance of the company. For new businesses and joint ventures, the connection to business organizations is still small, so it is not easy to receive business opportunities. Relying on those businesses is an effective step in getting new customers.

Learn and grasp the know-how from the partner company

If business-to-business cooperation through business-matching, we can make up for the shortfalls that our businesses are facing. For the work of taking orders, it was found that in the technical case, the know-how in the company was not enough. For example, where there are no engineers who can use specific language in system development. There are also cases, if we do not take advantage of business-matching, we can outsource the engineer who has the most necessary skills to do it effectively. Depending on the solution used to be able to grasp the technique, our company knowledge is not enough

Be able to take advantage of another company’s brand

If you work with large, reputable businesses, you can borrow the trademark of your partner company. Take advantage of the powerful strength of other companies to improve the credibility of your own company, aiming to expand customers from new and existing customers. Leverage the brand power of well-known companies. That’s called a popular free marketing method.

Can get information about new technology

If businesses connect through business-matching, they can easily grasp information about competing businesses’ products and business secrets. If you know the products and services of other companies as well as their operations, it is easy to imagine the degree of difference from other companies through competing products with our company. Thanks to a small number of connections with other businesses, business-matching is a powerful step in getting business information.

Connect to reduce costs.

If there are external suppliers by business-matching to reduce costs. Mean. For example, the manufacturing business, needs to provide cheap materials above standard in price and quality. If it is possible to protect customers from providing high-quality materials at a lower price, then the effect of price reduction and quality improvement can be expected.

Expectation to improve selling profit

Looking for a new product sales route if taking advantage of business-matching will have the potential to effectively expand revenue. Even if the manufacturing enterprises, the products are popular, if the product trade route is sketchy, it is not possible to improve productivity. In that case, thanks to the connection with businesses that have a commercial route of specialized products from experts to effectively improve and expand revenue.

Increase production without investing in equipment

If you apply business-matching, even if you don’t invest in equipment, you can increase your company’s production and products. For example, production work may generate a sudden large number of orders, and there are many cases where our company cannot meet orders in time. If you can link with businesses that can produce the same product, you will not miss the opportunity to receive orders to increase production. And obviously, to generate sales in a partnership, it must be a mutually beneficial connection.

Points that business-matching should pay attention to


The benefits of business-matching are many, but there are also points of interest that revolve around that activity. Let’s confirm together below.

In case of not finding like-minded business partners

Although applying business-matching, it is not always possible to find a business partner as expected. In that case, our review of the company’s proposed conditions, business-matching operating time is also a way. Shouldn’t we tactfully avoid dealings with someone who doesn’t share the same aspirations.

Connecting cooperation without knowing the actual needs of customers

Business information is registered in the business-matching service as a self-introduction about that business. In case the partner enterprise is a small business or a business located far away, the reliability of the information presented may be in doubt. To reduce the risk, it is necessary to investigate the cooperative enterprise and it is necessary to identify the like-minded partner.

Not sure to give you the immediate result

Even finding the ideal business partner can take time to get results based on the content of the partnership. To quickly achieve cooperation results, it is extremely important to make a business plan and clarify the role.

Grasp the trend of business-matching

Basic analysis and explanation of the flow trend of business-matching services. In general, in case you want to market a product or service or want to buy a service, in any case signing up for a business-matching service is the first step to getting started.

In case a business wants to provide services or products

In case you want to request a job for another company「Searching for a supplier」「Want to outsource services」, you need to search for a suitable business. For business-matching services, it is necessary to see the work content, techniques and capabilities of the registered business in the past. Based on the publicly available business information, we can contact you through the appropriate service after realizing the goals and ideas in the business you want to transact. After receiving a response from the partner company, start exchanging, negotiating and negotiating.

In case a business wants to receive products and services

In case the business wants to provide products and services to its company, after registering information, please wait for contact from the business. That is, publicize the information you want to PR for other companies in order to receive orders, business information to everyone and connect the customer care department. After contacting the partner, if there is no problem, it is necessary to promote the exchange. In case the conditions are satisfied, we proceed to negotiate.

3 methods to succeed in business-matching

Business-matching is that if there is only one-way wish from our company, it will not succeed. We need to introduce 3 main solutions to succeed in business-matching below.

Win-Win together in Win-Win terminology

In business-matching, a win-win between companies is extremely important. To achieve that, it is not only pursuing the interests of our company but thinking together on the side of a mutually beneficial partnership. If it is possible to create benefits between the two parties, long-term development in symbiotic business can be expected.

It is essential to strive for mutual understanding

For joint ventures, small and medium enterprises with advanced know-how and techniques, business-matching is an effective service to expand their business. For businesses that do not have a name to succeed, they must really work hard to understand their company. Services and products of their own company must clearly communicate how to solve business problems and how to contribute benefits to the partner company. Moreover, it is extremely important to have a clear understanding of the partner business. Analyze worries and listen to the wishes of the partner company to strengthen a sustainable relationship together.

Developing products and services in demand

In case you want to expand the point of providing services and products of the company by business-matching, choosing the type of demand is extremely important. Even if we use business-matching to sell products and services, the market has no demand and the likelihood of getting a response will be low. Daily market demand research and developing products and services that have demand are essential to approaching success in business-matching.

Synthetic

Business-matching, is a very effective method to find customers that match the company’s needs. If it can be used effectively, it is possible to find the ideal business partner and gain a foothold for career development.

2 thoughts on “Business matching

  1. ND says:

    Great work on your blog post! It was evident that you put a lot of effort into researching and crafting the content. The information was well-presented and supported by relevant examples. To gain further insights, click here.

Leave a Reply

Your email address will not be published. Required fields are marked *